20 Hot Ways To Make Money From Your Customers
20 Super Hot Ways To Make More
Money From Your Customers
Copyright © Stone Evans, The Home Biz Guy
http://www.JaimeParmis.com
1. Insert a brochure for another product in the first
product package your customer buys from you.
2. Sell a basic product and tell people for a little
more money they can receive the deluxe edition.
3. Give your customers a free subscription to your
e-zine and include back end products in each issue.
4. Charge people extra money to get the reproduction
rights.
5. Send your customers greeting cards at holidays
with your back end product offer included.
6. Offer your customers a discount if they buy more
than one of the same product.
7. Include a back end product offer on your online
“thank you” page.
8. Give people a huge discount to your subscription
product if they subscribe for a longer period of time.
9. Send your customer a free surprise gift with your
back end product offer included.
10. Give your customers a discount if they buy over
a certain number of any products.
11. Publish a back end product offer inside any of
the information products you sell.
12. Group your products together in package deals
to make more profit form each sale.
13. Include a back end product offer inside your
“customer’s only” online club.
14. Join someone else’s affiliate program and use it
as an upsell or back end product.
15. Follow-up with your customers to see if they’re
happy and offer them another product.
16. Offer people a free sample of your product and
tell them they will get a discount if they order now.
17. Send your customers a “thank you” e-mail with
a back end offer attached.
18. Offer your customers add-on products like gift
wrapping, batteries, imprinting, etc.
19. Allow your customers the option of signing up
to your “future product offers list”.
20. Explain to people that for extra money, they can
extend the guarantee or warranty of the product.
About the Author:
————————————————————
Stone Evans, The Home Biz Guy has helped thousands of people
in over 200 countries around the world start and run a
successful home business. Discover 3 easy steps to start
your own home business and subscribe to The Home Biz Guy’s
Free Home Business Secrets Mini-Course at:
http://www.JaimeParmis.com
————————————————————
Quote of the Day:
“It’s good to have money and the things that money can buy,
but it’s good, too, to check up once in a while and make
sure you haven’t lost the things that money can’t buy.” –
George Horace Latimer
***
#1 Home Based Internet Business – [click here]
***
Categories: homebiz articles Tags:
20 Ways To Increase Your Traffic And Sales
20 Ways To Increase Your Traffic And Sales
Using Free Follow-Up Autoresponder Courses
Copyright © Stone Evans, The Home Biz Guy
http://www.JaimeParmis.com
An autoresponder course is a group of articles or
information set up to be sent out separately over a
set period of time by e-mail. People just e-mail your
autoresponder to receive the free course and it is
sent out automatically over time. You can find free
follow-up autoresponders to use by typing it into any
search engine. Below are ten ways to use them to
increase your traffic and sales.
1. Offer your course as a free bonus for purchasing
one of your main products or services. People will
buy your products quicker when you offer a bonus.
2. When you write and give away a free course you
will become known as an expert. This’ll gain people’s
trust and they will buy your main product quicker.
3. Allow others to add your free course to their own
product packages. Their customers will see your ad
when they purchase.
4. People love to get freebies. A free autoresponder
course is perfect. They will visit your web site to
get the free valuable information.
5. Allow people to receive your course for free, if
they give you the e-mail addresses of 3 to 5 friends
or associates that would be interested.
6. Allow other people to give away your free course
This will increase the number of people that will see
your ad in the course.
7. You could trade advertising space in your course
for other forms of advertising. It could be banner ads,
e-zine ads, web site ads, etc.
8. Gain new leads by having people sign up and give
you their contact info before they can receive your
autoresponder course.
9. Give away the autoresponder course as a free gift
to your current customers as a way of letting them
know you appreciate their business.
10. Give away the course to people that join your
affiliate program. This will increase the number of
people that sign-up.
11. Make money selling advertising space in your
course. You could charge for small classified ads or
sponsor ads.
12. Get free advertising by submitting your course to
freebie web sites. This will increase the number of
people that will see your ads in the course.
13. Make money by selling the reprint rights to those
people that would like to sell the course. You could
make more money by selling the master rights.
14. Hold a contest on your web site so people could
win your course. You will get free advertising when
you submit your contest to free contest directories.
15. You’ll gain valuable referrals from people telling
others about your course. Word of mouth advertising
can be very effective.
16. Make money cross promoting your course with
other people’s products or services. This technique
will double your marketing effort
17. Increase your e-zine subscribers by giving your
course to people that subscribe to your e-zine. This’ll
give people an incentive to subscribe.
18. Allow your affiliates to use the free course as a
promotional tool for your product. Each lesson could
include their affiliate link.
19. Promote other businesses affiliate programs you
join with your free autoresponder course. Include a
different affiliate link on each lesson.
20. Advertise a different product or service on each
lesson. If you only have one, use different emotional
response ads on each lesson.
About the Author:
————————————————————
Stone Evans, The Home Biz Guy has helped thousands of people
in over 200 countries around the world start and run a
successful home business. Discover 3 easy steps to start
your own home business and subscribe to The Home Biz Guy’s
Free Home Business Secrets Mini-Course at:
http://www.JaimeParmis.com
————————————————————
Quote of the Day:
“Wise is the person at either end. Who can in due measure
spare as well as spend.” — Lucian
Categories: homebiz articles Tags:
10 Ways To Focus Groups Can Propel Your Profits
10 Ways Focus Groups Can Propel Your Profits
Copyright © Stone Evans, The Home Biz Guy
http://www.JaimeParmis.com
Copyright © Stone Evans, The Home Biz Guy
http://www.JaimeParmis.com
A focus group is a group of employees or current
customers that discuss and brainstorm new ways
to improve different parts of your business.
customers that discuss and brainstorm new ways
to improve different parts of your business.
1. They can give you new ideas on how to advertise
and market your product or service to your targeted
audience.
2. They can give you ideas that could help improve
your current product or service. For example, you
could make it smaller, faster, heavier, etc.
3. They can give you ideas for new products or
services to develop and sell. For example, a new
gift wrapping service for your products.
4. They can help you solve lingering problems with
your business. For example, you could give your
employees incentives to solve slow production.
5. They can give you new ideas on how to cut costs
and save money. For example, you could recycle
damaged or old products instead of trashing them.
6. They can find new ways to improve your current
customer service policy. For example, hire extra
operators so you don’t have to put anyone on hold.
7. They can give you new ideas on how to get the
most and best out of your employees in the less
amount of time.
8. They can give you news ideas for upsell, back
end and add-on products to sell. For example, you
could upsell a video when selling your books.
9. They can help you find new ways to stay ahead
of your competition. For example, you could give
your customers free shipping.
10. They can give ideas for raising your employees
morale. For example, you could hold a party, give
them a holiday bonus, give them a free day, etc.
About the Author:
————————————————————
Stone Evans, The Home Biz Guy has helped thousands of people
in over 200 countries around the world start and run a
successful home business. Discover 3 easy steps to start
your own home business and subscribe to The Home Biz Guy’s
Free Home Business Secrets Mini-Course at:
http://www.JaimeParmis.com
————————————————————
Quote of the Day:
“After spending many years in Wall Street and after making
and losing millions of dollars I want to tell you this: It
never was my thinking that made the big money for me. It
always was my sitting.” — Jesse Livermore
***
Categories: homebiz articles Tags:
5 New And Lesser-Known Online Business Ideas
5 New And Lesser-Known Online Business Ideas
Copyright © Stone Evans, The Home Biz Guy
http://www.JaimeParmis.com
1. Ask people to find a hidden link in your ad copy. If they
find the hidden link tell them they will get a prize or freebie
by clicking on it. This will increase the chance that they will
buy your product or service because they will read your
whole ad copy.
2. Start a members only web site. Tell visitors what’s in your
members only site and what it costs to get access. Offer them
a free membership, if, in exchange they link to your web site,
post your banner on their home page or agree to advertise
your web site in their e-zine for a set period of time. Usually
they will agree to the free advertising to save money. This is
a powerful way to get free advertising.
3. Want a popular discussion board? This technique is based on
the number of postings made by any one person. You could
give away a free product or service to any person that posts ten
or more messages on your discussion in a month. It could be a
free e-book, report, e-mail consulting etc. Just keep track of
everyone’s postings each month. This could also work for e-mail
discussion lists.
4. Give your visitors an instant article directory. Tell your
visitors they can instantly add a free article directory to
their web site by linking to yours. Just place your ad or banner
ad on top of the article directory for your main product or
service. All those links can add up to a large amount of traffic
for your web site.
5. There a millions of web sites on the internet. Instead of
marketing your web site as a web site. Market it as a free web
book. Design your web site with a title page, table of contents,
chapters, etc. Just place your ad or banner for your product or
service on the top of each web page.
About Stone Evans, The Home Biz Guy:
————————————————————
I Was A Washed Up Restaurant Worker Desperately Searching For
A Way To Save My Family When I Discovered The Internet And
Affiliate Marketing… 24 Months Later I Finally Cracked The
Code And Started Earning Over $10,000.00 Per Month… Now The
Same System That Saved Me Is Available To You! Check It Out:
http://www.JaimeParmis.com
————————————————————
Quote of the Day:
“Only the strongest egos escape the trap of perfectionism.
To solve problems successfully, you must believe you can,
must feel capable enough to improvise. Yet too many adults
have been schooled away from their ability to experiment
freely.”
– Marsha Sinetar
Categories: homebiz articles Tags:
Best Ways To Advertise Your Web Site
5 Innovative Ways To Advertise Your Web Site
Copyright © Stone Evans, The Home Biz Guy
http://www.JaimeParmis.com
Copyright © Stone Evans, The Home Biz Guy
http://www.JaimeParmis.com
1. Directory Linking
Create a directory of web sites on a specific topic.
Give people the option of adding the directory to
their web site by linking to it. Put your business
advertisement at the top of the director’s home
page. This technique will get lots of people to link
to your web site and give you free advertising.
Give people the option of adding the directory to
their web site by linking to it. Put your business
advertisement at the top of the director’s home
page. This technique will get lots of people to link
to your web site and give you free advertising.
2. Bonus Advertising
Do you have a product or service that doesn’t sell 3. Autoresponder Trade
Trade autoresponder ads with other businesses. 4. Tip Line
Start a free tip line. Offer a free daily, weekly, or 5. Content Swap
About Stone Evans, The Home Biz Guy: Quote of the Day: “Many people assume that mental and physical abilities
good? Offer it as a free bonus for someone else’s
product or service. Get free advertising by placing
your web site or business ad on the product or in
the product package.
If both of you send out information with auto-
responders just exchange a small classified ad
to put at the bottom or top of each other’s
autoresponder message.
monthly tip recorded on your voice mail. The tips
should be related to your business. Include your ad
for your web site or business at the beginning or
end of your message.
Exchange content with other web sites and ezines.
You could trade articles, top ten lists, etc. Both
parties could include a resource box at the end of
the content.
————————————————————
I Was A Washed Up Restaurant Worker Desperately Searching For
A Way To Save My Family When I Discovered The Internet And
Affiliate Marketing… 24 Months Later I Finally Cracked The
Code And Started Earning Over $10,000.00 Per Month… Now The
Same System That Saved Me Is Available To You! Check It Out:
http://www.JaimeParmis.com
————————————————————
necessarily decline with age, that we are, after age
twenty-five, losing significant brain capacity on a daily
basis. In reality, the average brain is capable of
improving with age.”
– Michael Gelb and Tony Buzan#1 Home-Based Internet Business – [click here]
Categories: homebiz articles Tags:
10 Reasons To Sell A Fee Based Subscription Ezine
10 Reasons To Sell A Fee Based Subscription Ezine
Copyright © Stone Evans, The Home Biz Guy
http://www.JaimeParmis.com
1. You will create residual income. For example, if
you charge a monthly subscription fee, you will get
recurring income every month.
2. You won’t have to spend all your time marketing
to gain new subscribers. Just get and keep enough
subscribers to reach your monthly income goal.
3. You can figure how many subscribers it’ll take
to meet your income goal. Note on your ad that
you’ll only accept a limited number of subscribers.
4. You won’t have any shipping or materials costs
like offline subscription publications. You’ll just
have your internet access and web site expenses.
5. You can sell back end or upsell products inside a
fee based subscription ezine. It could be your own
products or affiliate programs you’ve joined.
6. You can start an affiliate program that will give
people residual commission. People will want to join
because it’s residual instead of one time sales.
7. You could publish a free ezine and allow people
to upgrade to your fee based ezine. If they like your
free one, they’ll likely subscribe to your paid ezine.
8. Your ad copy automatically builds itself into an
order pulling machine. Each issue you archive gives
you new benefits to add to your sales letter.
9. You could transform your fee based content into
another product to sell. It could be an ebook, video,
audio book, report, book, etc.
10. You could become known as an expert on the
topic of your fee based ezine. You may get hired
by other businesses to do speaking engagements.
About the Author:
————————————————————
Stone Evans, The Home Biz Guy has helped thousands of people
in over 200 countries around the world start and run a
successful home business. Discover 3 easy steps to start
your own home business and subscribe to The Home Biz Guy’s
Free Home Business Secrets Mini-Course at:
http://www.JaimeParmis.com
————————————————————
Quote of the Day:
“But for money and the need of it, there would not be half
the friendship in the world. It is powerful for good if
divinely used. Give it plenty of air and it is sweet as the
hawthorn; shut it up and it cankers and breeds worms.” –
George Macdonald
#1 Home-Based Internet Business – [click here]
Categories: homebiz articles Tags:
10 Fantastic Viral Marketing Strategies
10 High-Impact Viral Marketing Strategies
Copyright © Stone Evans, The Home Biz Guy
http://www.JaimeParmis.com
Viral Marketing is allowing people to giveaway and
use your free product or service in order to multiply
your marketing quickly over the internet. The idea
behind viral marketing is that you include your ad
with the freebie people giveaway or use. Below are
ten high impact viral marketing strategies:
Copyright © Stone Evans, The Home Biz Guy
http://www.JaimeParmis.com
Viral Marketing is allowing people to giveaway and
use your free product or service in order to multiply
your marketing quickly over the internet. The idea
behind viral marketing is that you include your ad
with the freebie people giveaway or use. Below are
ten high impact viral marketing strategies:
1. Allow people to reprint your articles on their web
site, in their e-zine, newsletter, magazine or ebooks.
Include your resource box and the option for article
reprints at the bottom of each article.
2. Allow people to use any of your freebies as free
bonuses for products or services they sell. Include
your ad on all your freebies.
3. Allow people to use your online discussion board
for their own web site. Some people don’t have one.
Just include your banner ad at the top of the board.
4. Allow people to sign up for a free web site on
your server. Since you are giving away the space,
require them to include your banner ad at the top
of the site.
5. Allow people to add their link to your free web
site directory. Just require that they return a link
back to your web site, advertising your directory.
6. Allow people to provide your free online service
to their web site, visitors, or e-zine subscribers.
They could be free e-mail, e-mail consulting, search
engine submissions, etc.
7. Allow people to give away your free software.
Just include your business advertisement inside the
software program.
8. Allow people to give away your free web design
graphics, fonts, templates, etc. Just include your ad
on them or require people to link directly to your
web site.
9. Allow people to place an advertisement in your
free ebook if, in exchange, they give away the
ebook to their web visitors or e-zine subscribers.
10. Allow people to give away your free ebook to
their visitors. Then, their visitors will also give it
away. This will just continue to spread your ad all
over the internet.
About Stone Evans, The Home Biz Guy:
————————————————————
I Was A Washed Up Restaurant Worker Desperately Searching For
A Way To Save My Family When I Discovered The Internet And
Affiliate Marketing… 24 Months Later I Finally Cracked The
Code And Started Earning Over $10,000.00 Per Month… Now The
Same System That Saved Me Is Available To You! Check It Out:
http://www.JaimeParmis.com
————————————————————
Quote of the Day:
“Love – the feeling – is a fruit of love, the verb.”
– Stephen Covey
#1 Home-Based Business Online – [click here]
Categories: homebiz articles Tags:
10 High Powered Ways To Increase Your Traffic
10 High Powered Ways To Increase Your Traffic
Copyright © Stone Evans, The Home Biz Guy
http://www.JaimeParmis.com
Copyright © Stone Evans, The Home Biz Guy
http://www.JaimeParmis.com
1. Trade links with other web sites. They should be
related to the subject of your web site. Instead of
trading links, you could also trade banner ads, half
page ads, classified ads, etc.
2. Start an e-zine for your web site. When people
read each issue they’ll be reminded to revisit your
web site. They’ll see your product ad more than
just once which will increase your orders.
3. Form an online community. It could be an online
message board, e-mail discussion list or chat room.
When people get involved in your community they
will regularly return to communicate with others.
4. Write articles and submit them to e-zines, web
sites and magazines that accept article submissions.
Include your business information and web address
at the end of the article.
5. Give away an electronic freebie with your ad on
it. Allow your visitors to also give the freebie away.
This’ll increase your ad exposure and attract people
to your web site at the same time.
6. Combine your products or services into one big
package deal with other businesses offerings. You
could share a web site and advertise the package
deal; which means double the traffic.
7. Submit your freebie to the online directories that
list your particular item or service for free. If you’re
offering a free e-zine, submit it to all the free e-zine
directories on the internet.
8. Participate on message boards. Post answers to
other people’s questions, ask questions and post
appropriate information. Include your signature file
at the end of all your postings.
9. Exchange classified or sponsor ads with other
free e-zine publishers. If there is a huge subscriber
difference between e-zines, one can run more ads
to make up for it.
10. Post your ad on free advertising areas on the
internet. You can post it on free classified ad sites,
free for all links sites, newsgroups that allow ads,
free yellow page directories, etc.
About Stone Evans, The Home Biz Guy:
————————————————————
I Was A Washed Up Restaurant Worker Desperately Searching For
A Way To Save My Family When I Discovered The Internet And
Affiliate Marketing… 24 Months Later I Finally Cracked The
Code And Started Earning Over $10,000.00 Per Month… Now The
Same System That Saved Me Is Available To You! Check It Out:
http://www.JaimeParmis.com
————————————————————
Quote of the Day:
“Hope is a waking dream.”
– Aristotle
#1 Free Advertising Credits -> [click here]
Categories: homebiz articles Tags:
42 Deadly Ad Copy Sins That I’ve Made
42 Deadly Ad Copy Sins That I’ve Made
Copyright © Stone Evans, The Home Biz Guy
http://www.JaimeParmis.com
Copyright © Stone Evans, The Home Biz Guy
http://www.JaimeParmis.com
I have read thousands of ad copies online and offline
over my lifetime. I have read excellent ad copies that
made me buy right away and some that may have had
a decent product, but had a poor ad copy that turned
me away.
Now that I am in business, I have written some of my
own ad copies. Some of them have worked, some of
them have bombed. The key is to keep changing and
testing your ad copy, don’t just write one and then
stop. I don’t have a college degree in copywriting, but
I know to learn from the mistakes and never give up.
Below I’ve made a list of 42 deadly ad copy sins that
I’ve made over the years and that you can learn from:
-no compelling headline
-no believable testimonials
-no sub headlines
-no attractive benefits
-no features
-no strong guarantees
-no asking or answering questions
-no proof of benefits offered
-no contact information for questions
-no endorsements
-no conversational writing
-too long of sentences
-no deadline to order
-no free trials
-spelling mistakes
-grammar mistakes
-too light of text
-too dark of background
-ad copy doesn’t blend together
-no breaks in ad copy
-no bullets
-ad copy in all CAPS
-few ordering options
-no visual aids
-no comparison to competition
-no reminding of benefits or deadlines
-no information about your business
-no appealing adjectives
-no appealing phrases
-too large of text
-too small of text
-no emotional appeal
-too large of paragraphs
-no story telling
-no underlining or bolding of keywords
-too short of ad copy
-too long of ad copy
-no facts or case studies
-hard to understand jargon
-no free bonuses
-too low of price
-too high of price
Don’t get me wrong, not all 42 of my ad copy sins will
apply to each and every ad you write. It is just a list
you can use in the future. If you currently have an ad
copy, compare it to the list right now. Your ad copy
could make or break your sales.
About Stone Evans, The Home Biz Guy:
————————————————————
I Was A Washed Up Restaurant Worker Desperately Searching For
A Way To Save My Family When I Discovered The Internet And
Affiliate Marketing… 24 Months Later I Finally Cracked The
Code And Started Earning Over $10,000.00 Per Month… Now The
Same System That Saved Me Is Available To You! Check It Out:
http://www.JaimeParmis.com
————————————————————
Quote of the Day:
“The illiterate of the 21st century will not be those who
cannot read and write, but those who cannot learn, unlearn,
and relearn.”
– Alvin Toffler
#1 Home-Based Business -> [click here]
Categories: homebiz articles Tags:
You Cannot Please Everyone
You Can’t Please Everyone
by John Colanzi
by John Colanzi
Are you trying to be all things to all people?
You can’t do it.
If you’re going to make a living on the Information
Super Highway, or in any venture, you have to decide who
you are.
If your potential customers don’t know who you are, how
do you expect them to buy from you?
You can’t make a sale to everyone.
You can only sell to those who:
** Want your product.
** Need your product.
** Desire your product.
You may have the ability to sell air conditioners to
Eskimo’s. But it’s a lot easier to sell them in Florida.
Pick you’re niche, dig in and stay the course.
Did you know that GM only sells their products to 2% of the
American population?
Do you think they’re making money?
You bet they are!
They target their market and stick with it.
Do you think Eminem promotes his albums in senior centers?
Of course not?
There’s a Zen story that illustates this point.
An old man and his grandson are walking down the road with
a mule loaded with their possessions.
As time goes by the young boy can’t keep pace. So the old
man puts him on the mule with the possessions.
A stranger mocks the two saying if the youmg boy had any
respect, he’d let the old man ride.
They exchange places and come upon another stranger who says
it’s a shame how they’re treating their mule.
Hearing this the old man takes a long pole and instructs
the young man to help him carry the mule.
They reach a bridge and as they begin to cross the mule
becomes agitated and everyone falls into the water.
What’s the moral?
Once you’ve set your course, put on blinders and ear plugs
and stay the course.
You can’t please everyone!
#1 Online Business – [click here]
Categories: homebiz articles Tags:
