Archive for November, 2008

10 Fabulous Ways To Make Your Ads Sell

10 Killer Ways To Make Your Ad Sell
Copyright © Stone Evans, The Home Biz Guy
http://www.JaimeParmis.com

1. Use plenty of examples in your ad copy. This will
allow your whole target audience to understand your
pitch completely.

2. Gain extra credibility by using terms your readers
may not understand, but can follow by explaining them
in simple terms. This will show you’re an expert.

3. Reveal how excited you are about the product. You
could use words or a picture of yourself looking very
excited.

4. Tell your target audience you were in their current
position. Next, tell them how your product pulled you
out of that position.

5. Challenge your readers at the end of your ad.
Make a bet with them; if your product doesn’t solve
their problem, offer them a free product in return.

6. Get your audience involved in your ad by asking
them questions. They’ll automatically want to answer
the questions in their mind.

7. Introduce yourself in your ad copy. Haven’t you
ever read an ad copy and wondered half way through it
who is selling the product? It’s a big turn off.

8. Start your ad with a story. It draws people right
into your ad and they forget they’re being sold to.
You could start with “Once upon a time…”

9. Use less than five points in your ad copy. If you
start revealing too many topics, your readers might
get confused and quit reading.

10. Make your target audience’s experience reading
your ad positive. You could educate them or tell a
joke to make them laugh.

About the Author:
————————————————————
Stone Evans, The Home Biz Guy has helped thousands of people
in over 200 countries around the world start and run a
successful home business. Discover 3 easy steps to start
your own home business and subscribe to The Home Biz Guy’s
Free Home Business Secrets Mini-Course at:
http://www.JaimeParmis.com
————————————————————

Quote of the Day:

“More gold has been mined from the thoughts of men than has
been taken from the earth.” — Napoleon Hill

3 Best Ways Before Submitting Your Articles To Directories

By: James Parmis
http://www.JaimeParmis.com

To all writers and non-writers out there, now is the time to start digging up those creative writing skills back.

With modern communication technology comes the popularity of information-based marketing, which is one of the oldest and most effective techniques in getting targeted prospects to sites and converting them into buyers.

This is why article writing, submissions and publications are also getting popular. There are already many tools that people can use to make the process of distributing their articles more easily. Though this is invaluable in getting the contents more exposure, which is only half of the story.

Let us take a look first at the common mistakes that some people make before submitting their contents to article directories:

1. Confusing the reason to promote the articles with the reason to write them.

In article writing, there are three key benefits why you are promoting them; branding, lead generation and promotion, which are all part of your optimization efforts.

But there is only one reason why you write an article, and that is to inform your audience. If the article is not focused on this primary and most important purpose, it will fail to achieve the three promotion benefits because no one will be interested in reading them.

You need to figure out first how to get people to read what is in your article, then make them click on your resource box. You can achieve this by producing better contents.

2. Failing to maximize the promotional opportunities of article marketing.

You may know already that your articles can help you generate additional links back to your site. But do you know that you can get more visitors and better search engine results from that same articles?

Mention keywords at strategic places. Just be sure not to overdo them. Some are even using anchor texts which is also an effective method. But it is important to know that majority of the directories are not able to support this.

Remember that is not only about the links back to your site. Part of doing well in your article marketing is getting picked up by publishers with a large number of audiences and gaining the ability of leveraging other brands because of the quality of your work. Better search engine results also are great benefits. But these things do not put much money in your pocket.

There are other factors that can turn your article marketing efforts into an opportunity that can boost your earnings. Not just increase the number of visitors to your site. Start out with a plan and see to it that your article will serve the function that you intended it to have.

3. Publishing content that does not help your readers.

Maybe in the process of writing articles, you are thinking that all that is you wanted is links back to your site. And any visitors it can generate are fine.

Guess what?

Not all article banks and directories are going to accept your content automatically. Oftentimes, they have some guidelines and specifications on the articles that they are accepting. You can double the number of sites you can submit to by writing articles that the directories want to share with other people.

All it takes is one publisher with a hundred thousand readers to increase your potential audience overnight. Write the articles that publishers want in their publications if you want your article marketing to work the most effective way for you. This also means you have to obey the standard guidelines, spell checks, researching on a good topic and even hiring a writer to produce a good content on your behalf.

In the end, it is all really a matter of choice on your part. You can start getting a little exposure from increased links back but on a very basic level. Or enjoy massive exposure from a little extra time making quality contents. It will be your choice.

You may not be aware of the fact that an article submitted on directories is not meant to have the same level of exposure as highly-targeted content ones geared on a narrow group of people.

Learn the difference between these two and it will surely help you know what kinds of articles to write and to submit.

Top Qualities of a Home Business Entrepreneur

By: Tal Fighel

Becoming a home business entrepreneur can give you so many advantages and can mean so many nice things. You are not only your own boss, but you have time and freedom to choose to do what ever you want and when ever you want to do it. YOU control your own life and destiny.

Wanting and becoming a home business Entrepreneur is not an overnight thing where you decide that you will quit your job and start making a nice amount of income in your first day in business. One has to start at some point and give his or hers business time to grow and succeed.

When starting out, you have to put in a strong self belief that you will succeed. If you really think and believe that you will make it no matter what, then go ahead and get started. Many people get into a home biz but don’t think that they will succeed. That is why so many don’t ever start.
They just think about it.

After one has a belief of succeeding, he or she has to be willing to take risks. One has to be emotionally ready for the challenges. If a person is not willing to take risks and does not like to face challenges and over come them, then this person will not succeed in a home business.

Another thing that one must do is to have goals and plans in place every single day. A person needs to know where they are going and what actions they must take in order to accomplish his or hers goals.

A good trait of a home business Entrepreneur is that they have the ability to make their own decisions and they don’t allow the negative vibrations and comments of others to influence them.

Tal Fighel is an established and one of the top online marketers. He specializes in showing people how to start their own online Home Based Business and make money at the same time Click Here Now

Article Source: http://EzineArticles.com/?expert=Tal_Fighel

10 Rarely Used Bonuses That Can Triple Sales

10 Rarely Used Bonuses That Can Triple Sales
Copyright © Stone Evans, The Home Biz Guy
http://www.JaimeParmis.com

1. Announcement Alerts – Give customers e-mail
alerts about critical information or product releases
before your non customers find out about it.

2. Discounts – Allow your customers to get lower
prices on your products and other related products
other businesses sell.

3. Expert Call Ins – Set up a date and time when
your customers can call up and talk directly with
experts that are related to your industry.

4. Private Invitations – Give your customers private
invitations to customer events that non customers
cannot attend.

5. Online Rolodex – Compile a list of web sites or
online contacts that are related to the product. You
could publish it on CD-ROM or on the web.

6. Archived Information – Bundle together some
older information that’s no longer available. It could
be e-zine back issues, articles, transcripts, etc.

7. Mentor Program – Give your customers unlimited
consulting with their purchase. Allow them to
contact you by e-mail, phone, fax, in person, etc.

8. Audio/Video E-zine – Give customers an upgraded
version of your e-zine in online audio or video format.
Non-paying customers could only get it in e-mail.

9. Freebie Announce Board – Offer your customers
a message board were they can announce freebies
they offer from their web site.

10. Barter Discussion List – Offer your customers
the option of joining a barter email discussion list.
They can barter goods and services with others.

About the Author:
————————————————————
Stone Evans, The Home Biz Guy has helped thousands of people
in over 200 countries around the world start and run a
successful home business. Discover 3 easy steps to start
your own home business and subscribe to The Home Biz Guy’s
Free Home Business Secrets Mini-Course at:
http://www.JaimeParmis.com
————————————————————

Quote of the Day:

“If you cannot make money on one dollar, if you do not coax
one dollar to work hard for you, you won’t know how to make
money out of one hundred thousand dollars.” — E. S.
Kinnear

***
#1 Home Based Internet Business – [click here]
***

20 Hot Ways To Make Money From Your Customers

20 Super Hot Ways To Make More
Money From Your Customers
Copyright © Stone Evans, The Home Biz Guy
http://www.JaimeParmis.com

1. Insert a brochure for another product in the first
product package your customer buys from you.

2. Sell a basic product and tell people for a little
more money they can receive the deluxe edition.

3. Give your customers a free subscription to your
e-zine and include back end products in each issue.

4. Charge people extra money to get the reproduction
rights.

5. Send your customers greeting cards at holidays
with your back end product offer included.

6. Offer your customers a discount if they buy more
than one of the same product.

7. Include a back end product offer on your online
“thank you” page.

8. Give people a huge discount to your subscription
product if they subscribe for a longer period of time.

9. Send your customer a free surprise gift with your
back end product offer included.

10. Give your customers a discount if they buy over
a certain number of any products.

11. Publish a back end product offer inside any of
the information products you sell.

12. Group your products together in package deals
to make more profit form each sale.

13. Include a back end product offer inside your
“customer’s only” online club.

14. Join someone else’s affiliate program and use it
as an upsell or back end product.

15. Follow-up with your customers to see if they’re
happy and offer them another product.

16. Offer people a free sample of your product and
tell them they will get a discount if they order now.

17. Send your customers a “thank you” e-mail with
a back end offer attached.

18. Offer your customers add-on products like gift
wrapping, batteries, imprinting, etc.

19. Allow your customers the option of signing up
to your “future product offers list”.

20. Explain to people that for extra money, they can
extend the guarantee or warranty of the product.

About the Author:
————————————————————
Stone Evans, The Home Biz Guy has helped thousands of people
in over 200 countries around the world start and run a
successful home business. Discover 3 easy steps to start
your own home business and subscribe to The Home Biz Guy’s
Free Home Business Secrets Mini-Course at:
http://www.JaimeParmis.com
————————————————————

Quote of the Day:

“It’s good to have money and the things that money can buy,
but it’s good, too, to check up once in a while and make
sure you haven’t lost the things that money can’t buy.” –
George Horace Latimer

***
#1 Home Based Internet Business – [click here]
***

20 Ways To Increase Your Traffic And Sales

20 Ways To Increase Your Traffic And Sales
Using Free Follow-Up Autoresponder Courses
Copyright © Stone Evans, The Home Biz Guy
http://www.JaimeParmis.com

An autoresponder course is a group of articles or
information set up to be sent out separately over a
set period of time by e-mail. People just e-mail your
autoresponder to receive the free course and it is
sent out automatically over time. You can find free
follow-up autoresponders to use by typing it into any
search engine. Below are ten ways to use them to
increase your traffic and sales.

1. Offer your course as a free bonus for purchasing
one of your main products or services. People will
buy your products quicker when you offer a bonus.

2. When you write and give away a free course you
will become known as an expert. This’ll gain people’s
trust and they will buy your main product quicker.

3. Allow others to add your free course to their own
product packages. Their customers will see your ad
when they purchase.

4. People love to get freebies. A free autoresponder
course is perfect. They will visit your web site to
get the free valuable information.

5. Allow people to receive your course for free, if
they give you the e-mail addresses of 3 to 5 friends
or associates that would be interested.

6. Allow other people to give away your free course
This will increase the number of people that will see
your ad in the course.

7. You could trade advertising space in your course
for other forms of advertising. It could be banner ads,
e-zine ads, web site ads, etc.

8. Gain new leads by having people sign up and give
you their contact info before they can receive your
autoresponder course.

9. Give away the autoresponder course as a free gift
to your current customers as a way of letting them
know you appreciate their business.

10. Give away the course to people that join your
affiliate program. This will increase the number of
people that sign-up.

11. Make money selling advertising space in your
course. You could charge for small classified ads or
sponsor ads.

12. Get free advertising by submitting your course to
freebie web sites. This will increase the number of
people that will see your ads in the course.

13. Make money by selling the reprint rights to those
people that would like to sell the course. You could
make more money by selling the master rights.

14. Hold a contest on your web site so people could
win your course. You will get free advertising when
you submit your contest to free contest directories.

15. You’ll gain valuable referrals from people telling
others about your course. Word of mouth advertising
can be very effective.

16. Make money cross promoting your course with
other people’s products or services. This technique
will double your marketing effort

17. Increase your e-zine subscribers by giving your
course to people that subscribe to your e-zine. This’ll
give people an incentive to subscribe.

18. Allow your affiliates to use the free course as a
promotional tool for your product. Each lesson could
include their affiliate link.

19. Promote other businesses affiliate programs you
join with your free autoresponder course. Include a
different affiliate link on each lesson.

20. Advertise a different product or service on each
lesson. If you only have one, use different emotional
response ads on each lesson.

About the Author:
————————————————————
Stone Evans, The Home Biz Guy has helped thousands of people
in over 200 countries around the world start and run a
successful home business. Discover 3 easy steps to start
your own home business and subscribe to The Home Biz Guy’s
Free Home Business Secrets Mini-Course at:
http://www.JaimeParmis.com
————————————————————

Quote of the Day:

“Wise is the person at either end. Who can in due measure
spare as well as spend.” — Lucian

***
#1 Home Based Internet Business – [click here]

10 Ways To Focus Groups Can Propel Your Profits

5 New And Lesser-Known Online Business Ideas

5 New And Lesser-Known Online Business Ideas
Copyright © Stone Evans, The Home Biz Guy
http://www.JaimeParmis.com

1. Ask people to find a hidden link in your ad copy. If they
find the hidden link tell them they will get a prize or freebie
by clicking on it. This will increase the chance that they will
buy your product or service because they will read your
whole ad copy.

2. Start a members only web site. Tell visitors what’s in your
members only site and what it costs to get access. Offer them
a free membership, if, in exchange they link to your web site,
post your banner on their home page or agree to advertise
your web site in their e-zine for a set period of time. Usually
they will agree to the free advertising to save money. This is
a powerful way to get free advertising.

3. Want a popular discussion board? This technique is based on
the number of postings made by any one person. You could
give away a free product or service to any person that posts ten
or more messages on your discussion in a month. It could be a
free e-book, report, e-mail consulting etc. Just keep track of
everyone’s postings each month. This could also work for e-mail
discussion lists.

4. Give your visitors an instant article directory. Tell your
visitors they can instantly add a free article directory to
their web site by linking to yours. Just place your ad or banner
ad on top of the article directory for your main product or
service. All those links can add up to a large amount of traffic
for your web site.

5. There a millions of web sites on the internet. Instead of
marketing your web site as a web site. Market it as a free web
book. Design your web site with a title page, table of contents,
chapters, etc. Just place your ad or banner for your product or
service on the top of each web page.

About Stone Evans, The Home Biz Guy:
————————————————————
I Was A Washed Up Restaurant Worker Desperately Searching For
A Way To Save My Family When I Discovered The Internet And
Affiliate Marketing… 24 Months Later I Finally Cracked The
Code And Started Earning Over $10,000.00 Per Month… Now The
Same System That Saved Me Is Available To You! Check It Out:
http://www.JaimeParmis.com
————————————————————

Quote of the Day:

“Only the strongest egos escape the trap of perfectionism.
To solve problems successfully, you must believe you can,
must feel capable enough to improvise. Yet too many adults
have been schooled away from their ability to experiment
freely.”
– Marsha Sinetar

***
#1 Affiliate Marketing Online – [click here]

Best Ways To Advertise Your Web Site

Do you have a product or service that doesn’t sell
good? Offer it as a free bonus for someone else’s
product or service. Get free advertising by placing
your web site or business ad on the product or in
the product package.

3. Autoresponder Trade

Trade autoresponder ads with other businesses.
If both of you send out information with auto-
responders just exchange a small classified ad
to put at the bottom or top of each other’s
autoresponder message.

4. Tip Line

Start a free tip line. Offer a free daily, weekly, or
monthly tip recorded on your voice mail. The tips
should be related to your business. Include your ad
for your web site or business at the beginning or
end of your message.

5. Content Swap

10 Reasons To Sell A Fee Based Subscription Ezine

10 Reasons To Sell A Fee Based Subscription Ezine
Copyright © Stone Evans, The Home Biz Guy
http://www.JaimeParmis.com

1. You will create residual income. For example, if
you charge a monthly subscription fee, you will get
recurring income every month.

2. You won’t have to spend all your time marketing
to gain new subscribers. Just get and keep enough
subscribers to reach your monthly income goal.

3. You can figure how many subscribers it’ll take
to meet your income goal. Note on your ad that
you’ll only accept a limited number of subscribers.

4. You won’t have any shipping or materials costs
like offline subscription publications. You’ll just
have your internet access and web site expenses.

5. You can sell back end or upsell products inside a
fee based subscription ezine. It could be your own
products or affiliate programs you’ve joined.

6. You can start an affiliate program that will give
people residual commission. People will want to join
because it’s residual instead of one time sales.

7. You could publish a free ezine and allow people
to upgrade to your fee based ezine. If they like your
free one, they’ll likely subscribe to your paid ezine.

8. Your ad copy automatically builds itself into an
order pulling machine. Each issue you archive gives
you new benefits to add to your sales letter.

9. You could transform your fee based content into
another product to sell. It could be an ebook, video,
audio book, report, book, etc.

10. You could become known as an expert on the
topic of your fee based ezine. You may get hired
by other businesses to do speaking engagements.

About the Author:
————————————————————
Stone Evans, The Home Biz Guy has helped thousands of people
in over 200 countries around the world start and run a
successful home business. Discover 3 easy steps to start
your own home business and subscribe to The Home Biz Guy’s
Free Home Business Secrets Mini-Course at:
http://www.JaimeParmis.com
————————————————————

Quote of the Day:

“But for money and the need of it, there would not be half
the friendship in the world. It is powerful for good if
divinely used. Give it plenty of air and it is sweet as the
hawthorn; shut it up and it cankers and breeds worms.” –
George Macdonald

#1 Home-Based Internet Business – [click here]