10 Tips For Writing A Highly Persuasive Ad
10 Tips For Writing A Highly Persuasive Ad
Copyright © Stone Evans, The Home Biz Guy
http://www.PlugInProfitSite.com/main-19755
1. Publish a picture of yourself in your ad. This will
show people that you’re not hiding behind your web
site and you’re not afraid to backup your product.
2. List how many famous or respected people have
purchased your product in your ad. These people
should be fairly known by your target audience.
3. Publish the results of any tests your product has
passed in your ad. Your product may have passed
a durability test, safety test, quality test, etc.
4. Publish the results of any positive surveys you’ve
taken from your customers in your ad. Just survey
your current customers and list the results.
5. List any publications that have written about your
business in your ad. It could be a product review,
on a top ten list, an article, etc.
6. List any related books that you’ve written in your
ad. When you list a book(s) you’ve wrote, it gives
you credibility because it shows you’re an expert.
7. Have a professional looking web site to publish
your ad on. When people visit your site and it looks
unprofessional, they’ll relate that to your product.
8. Publish any endorsements from famous people in
your ad. Some people will think if a famous person,
enjoys your product, so will they.
9. Use a money back guarantee in your ad. This
will remove the risk from your potential customers
and show them that you stand behind your product.
10. Provide testimonials from satisfied customers in
your ad. The testimonials should include specific
and believable results you customers have received.
Quote of the Day:
“It is by studying little things that we attain the great
knowledge of having as little misery and as much happiness
as possible.” — Samuel Johnson
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10 High Octane Ways To Unleash Your Profits
10 High Octane Ways To Unleash Your Profits
Copyright © Stone Evans, The Home Biz Guy
http://www.PlugInProfitSite.com/main-19755
1. Use more than one P.S. in your ad copy. It is one
of the most read parts of any ad, so why not use two
or three of them instead of one.
2. Gain your visitors attention by telling them your
problems. People like to hear about other people’s
problems because it takes away from their own.
3. Create trust with your prospects by telling them
something they already know is true. They’ll know
for sure you’re not lying and begin to trust you.
4. Survey your target audience to find out things
you have in common with them and use them in
your ad. People like people that are like themselves.
5. Offer free classified ads on your web site that
expire after a particular time period. People will
revisit your web site over and over to resubmit.
6. Forward interesting emails to your online friends
with your signature file included. They may end up
forwarding it to their friends and so on.
7. Organize your web site into categories. Visitors
won’t get frustrated and leave your site because
they can’t find what they’re looking for.
8. Give your web site visitors a “thank you” email
This’ll remind them to revisit. Just get their email
address and permission.
9. Advertise that your online business is for sale.
Try to sell it for 10,000,000 dollars. You’ll either
get 10,000,000 dollars or you’ll get curious visitors.
10. Try auctioning off your products. Set up the
auction software on your web site. Give customers
the option of paying outright or bidding.
Quote of the Day:
“I’ve never been afraid to admit when I’ve made a mistake.
It nearly drives me nuts sometimes, making mistakes. I keep
telling myself I should be perfect, but that isn’t what
we’re here for. Perfection isn’t an option for us;
perfection is death, Micko. We’re here to learn and change,
and that means making mistakes.” — spoken by William
Pierce, a character in the novella Heads by Greg Bear
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10 Persuasive Triggers To Plug Into Your Ad
10 Persuasive Triggers To Plug Into Your Ad
Copyright © Stone Evans, The Home Biz Guy
http://www.PlugInProfitSite.com/main-19755
1. Most people want to win over others. Tell your
prospects how their family or friends will admire
them if they buy your product.
2. Most people want to associate with others that
have the same interests. Give your prospects a free
membership in a private chat room just for them.
3. Most people want a clean environment. Tell your
prospects that you’ll donate a percentage of your
profits to help clean the environment.
4. Most people want to eat good food. Give your
customers free coupons to a nice restaurant when
they purchase your product.
5. Most people need or want new information to
absorb. Give your customers a free ebook or tip
sheet when they purchase your product.
6. Most people want to avoid or end pain. Tell
your prospects how much pain and problems they
will avoid or end if they buy your product.
7. Most people want to gain pleasure. Tell your
prospects how much pleasure or the benefits they
will gain, if they purchase your product.
8. Most people don’t want to miss out on a major
opportunity that they could regret in the future. Tell
your prospects you’ll be raising the price shortly.
9. Most people want to have good health and live
longer. Give your prospects free coupons to a
fitness club when they buy your product.
10. Most people want to belong to something or a
select group. Give your prospects a free member-
ship into your club when they buy your product.
Quote of the Day:
“One of the most basic issues we face in our lives is the
feeling of failure or guilt. I come from a minority group,
families where F stood for feedback or flow and not
failure. F’s on a test meant a failed test and not a
failure as a human being. F’s helped me find my place in
the universe because the family attitude was, “It was meant
to be.” And now we would see what good would come of this
event.” — Bernie S. Siegel, MD
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10 Magic-Like Ways To Multiply Your Orders
10 Magic-Like Ways To Multiply Your Orders
Copyright © Stone Evans, The Home Biz Guy
http://www.PlugInProfitSite.com/main-19755
1. Use reward programs to keep people revisiting
your web site and buying your products. You could
reward gifts or discounts for revisiting or buying.
2. Publish e-zines for other web sites to increase
your traffic. You could do it at no charge and in
return just ask for a sponsor ad in each issue.
3. Trade endorsement ads with other e-zines. They
pull more hits and sales than just trading classified
ads because it gives your ad instant credibility.
4. Test your ad copy before you start taking orders.
Tell your visitors to e-mail you if they want to be
notified when you launch a new product.
5. Get your visitors excited about your product by
letting them know how excited you are about it. Tell
them why you’re excited and use exclamation points.
6. Use incentives to gain referrals if you don’t have
an affiliate program. Tell people when they refer
customers you will award them with free products.
7. Tell your visitors the reason why you’re having a
sale so they don’t think your products are cheap. It
could be a holiday/seasonal sale or clearance sale.
8. Stay away from overloading your web site with
high tech gadgets. They can create a slow loading
web page and distract people away from your offer.
9. Cut out words, phrases, and paragraphs in your
ad copy that aren’t selling or supporting your product.
This will stop people from getting bored with your ad.
10. Keep people at your web site as long as possible.
Allow them to download free ebooks, sign-up for
contests, use free online services, etc.
Quote of the Day:
“Friends are an aid to the young, to guard them from error;
to the elderly, to attend to their wants and to supplement
their failing power of action; to those in the prime of
life, to assist them to noble deeds.” — Aristotle
Categories: homebiz articles Tags:
10 Riveting Ways To Nail Down Instant Sales
10 Riveting Ways To Nail Down Instant Sales
Copyright © Stone Evans, The Home Biz Guy
http://www.PlugInProfitSite.com/main-19755
1. End your slow sales periods by planning ahead.
Plan to add extra bonuses, hold a sale or package
your product with other products.
2. Make more commissions off the affiliate programs
you join by giving your personal endorsements for
the products. They usually pull more sales than ads.
3. Speed up your internet access. You can get your
online business tasks done faster which will help you
stay ahead of your competition.
4. Allow people who do not have time to explore
your site to download your web site in ebook format.
This will allow them time to view it offline.
5. Use tons of headlines and sub headlines on your
web site. This will keep their attention and keep them
at your web site longer.
6. Take advantage of popular fads. If something is
popular at the current time, put up a web site about
it. Just promote your main site on the fad web site.
7. Allow your prospects to chose between a retail
or wholesale price. Charge people a membership
fee to always get the products at wholesale cost.
8. Allow other related web sites that don’t have a
chat room to link to yours. They’ll get use of a free
chat room and you’ll draw extra traffic to your site.
9. Increase the perceived value of your free stuff or
bonuses by including the retail dollar amount the
freebie would normally sell for.
10. Create your own web ring. You will gain highly
targeted traffic to your web site and others will link
to your site because they’ll want to join the ring.
Quote of the Day:
“Each difficult moment has the potential to open my eyes
and open my heart.” — Myla Kabat-Zinn
Categories: homebiz articles Tags:
10 Lightning Fast Ways To Escalate Your Sales
10 Lightning Fast Ways To Escalate Your Sales
Copyright © Stone Evans, The Home Biz Guy
http://www.PlugInProfitSite.com/main-19755
1. Sell an inexpensive product to sell an expensive
product. If people like your inexpensive product,
they’ll be persuaded to buy your expensive one.
2. Allow your visitors to decided how much they
want to pay for your product. I only recommend it
for products that don’t sell or ones that hardly sell.
3. Create an extra revenue stream with your web
site’s articles or content. Publish the first paragraph
of each article and charge people to read the rest.
4. E-mail targeted e-zines and ask them to do a
joint venture with you. Ask them to run your ad and
in exchange they get a percentage of the profits.
5. Find a tiny niche for your new free e-zine. There
are thousands of free e-zines; your e-zine needs to
be extra specialized to attract new subscribers.
6. Test your ads by using autoresponders. You can
have people e-mail your autoresponders to get more
information and you just check your traffic reports.
7. Create credibility and trust with your visitors by
telling them something they already know. They’ll
know for sure you’re not lying to them.
8. Make residual income from your customers by
selling back end products. If you don’t have any,
you could sign up to related affiliate programs.
9. Use a redirect page to boost your sales. People
think the long affiliate URLs look unprofessional in
e-mail so you could redirect them to a web link.
10. Create an extra income from your web site by
charging for consulting. The consulting should be
related to your web site’s theme.
Quote of the Day:
“Liberty cannot be preserved without general knowledge
among the people.” — John Adams
Categories: homebiz articles Tags:
10 Ways To Gain An Avalanche Of Sales
10 Ways To Gain An Avalanche Of Sales
Copyright © Stone Evans, The Home Biz Guy
http://www.PlugInProfitSite.com/main-19755
1. Utilize holidays to increase your visitors or sales.
You could give away free electronic greeting cards,
hold discounts, send customers holiday cards, etc.
2. Become well known by speaking or chatting at
seminars. The seminars could be held offline, in
a chat room, by telephone or via e-mail.
3. Start a free ebook club on your web site. People
could sign up to receive a free ebook from you each
month. Just include your product ad in the ebooks.
4. Give away your products or expertise to internet
business newbies. Just ask them in return to place
your link on their web site.
5. Trigger your visitors to buy your products by using
colors. You should totally relax and think about which
colors would compel prospects to order.
6. Let your past offline customers know about your
web site. When they visit and sign up to your e-zine
it will remind them to shop at your online store.
7. Create a long term relationship with your entire
customer base. You can stay in touch with them
through an e-zine, with greeting cards, etc.
8. Repeat the 3 most powerful or appealing benefits
throughout your ad copy. Repetition can brand your
product’s benefits quicker in your prospects mind.
9. Give your new customers surprise free gifts. This
will increase their loyalty and give you more word of
mouth advertising.
10. Make your long ad copy interesting enough so
people click through to the next web page. If it’s not,
they won’t take the time to click and read more.
Categories: homebiz articles Tags:
10 Proven Ways To Accelerate Your Profits
10 Proven Ways To Accelerate Your Profits
Copyright © Stone Evans, The Home Biz Guy
http://www.PlugInProfitSite.com/main-19755
1. Make copies of your web site in many different
languages. This’ll allow foreign speaking people to
read your web site and advertisements.
2. Give your customers a surprise bonus for buying.
When you give customers more than they expect,
there is a good chance they will buy from you again.
3. Send greeting cards offline or online to customers
on holidays. You’ll get the chance to increase your
orders by including your ad inside the card.
4. Market your products or services to your target
audience. For example, don’t try to sell a football
in a cooking magazine.
5. Give people the option of buying other products
or add on products when they decide to buy your
main product or service at the point of sale.
6. Think of new ways to attract people to buy your
products or services. You could add on extra free
bonuses, delivery options, payments options, etc.
7. Give other businesses the option of selling your
product. It could be a simple joint venture deal or
an affiliate/associate program.
8. Follow-up regularly with all your prospects and
current customers. When people see your ad more
than once they are more likely to buy.
9. Learn sales ideas from reading and studying other
business’ advertising and marketing material. It
could be ads, brochures, tv ads, sales letters, etc.
10. Educate yourself with new strategies to increase
your sales. You could take classes, subscribe to
e-zines and magazines, read books or ebooks, etc.
Categories: homebiz articles Tags:
10 Power-Packed Ways To Spark Your Sales
10 Power-Packed Ways To Spark Your Sales
By: Stone Evans, The Home Biz Guy
http://www.PlugInProfitSite.com/main-19755
1. Spend money on targeted advertising instead of
mass media advertising. You don’t want to waste
your ad dollars on people who aren’t interested.
2. Increase your profits by concentrating on small
details. Improving small things like text size, color,
or graphics can really make a positive difference.
3. Keep your offers flexible. If you offer a set price
for your product, you could offer the people that
can’t afford it an optional payment plan.
4. Offer your knowledge or consulting as a bonus
product. You could offer a free 15 or 30 minute
consultation. This will add value to your product.
5. Personalize all your e-mail messages so they get
read. Include the recipient’s name in the subject line.
This will grab peoples attention quickly.
6. Keep your web site consistent. You don’t want
to keep things on your web site that are unrelated
to the theme of your web site.
7. Attract more subscribers to your free e-zine by
giving them free bonuses like e-books, software,
online services and other incentives.
8. Sell advertising space in your e-zine and on your
web site. This will create an extra income stream
for your business.
9. Make your web site ready for the public. Have
an “About Us” page and clear descriptions of what
actions you want your visitors to take.
10. Don’t just start advertising everywhere, plan out
your marketing. Locate places and publications that
your target audience would congregate around.
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